Users will soon have a fresh option that enables them to reduce the quantity of artificial intelligence-produced videos appearing in their feeds. This step comes as the service announced that it presently contains over 1 bn AI-generated clips.
Pilot Phase and Launch
The update is being tested over the coming weeks before a widespread launch. This development comes amid a surge in content created by AI, spurred by recent video-generation tools.
AI Content on Other Platforms
It has been noted that approximately one in 10 of the quickest rising channels on another major platform exclusively feature AI-generated videos. A significant portion of this material is considered “AI slop”, a term for poor-quality, bulk-generated content that is typically nonsensical or bizarre.
Based on user feedback that numerous viewers enjoy content made with AI tools, ranging from AI artwork to educational videos, and we want to offer the community the ability to increase or decrease of that, according to their own preferences,” stated a company executive.
Scale of AI Content
TikTok announced that there are currently 1.3 billion videos on its network identified as AI-generated. Overall, more than 100 mn pieces of content are submitted to the service every day, making AI content a limited portion of its total content library.
How to Adjust Settings
Users will be able to limit or boost the volume of artificial media they see by accessing the topic control feature in the application and selecting AI-made media. Additional categories that are already be modified under the tool cover news, clothing, beauty, and dance.
AI Disclosure Rules
The platform’s rules oblige content makers to label convincing AI-made content, and it prohibits harmful AI impersonations of public figures or critical incidents. Any believable AI video that is not labeled can be removed under its terms of service.
In addition, the app will now apply an AI-generated watermark to content created with its proprietary AI systems, or flagged by an cross-platform project for spotting content made by AI. This measure is designed to stop users from seeking to evade the labeling process.
AI Literacy Programs
The company is additionally launching a $2 million awareness program for experts and organizations to create learning resources about responsible artificial intelligence. This initiative will benefit non-profit groups specializing in educating coding and technology.
Moderation Strategy
TikTok has supported its moderation strategy, following controversy over plans to lay off hundreds of content moderators in the UK. It is planning to cut hundreds of positions in its content moderation division in London, with worker representatives and online safety experts raising concerns that staff are being displaced by automated systems.
A senior executive clarified that staff-based oversight would still have a role, but AI can protect employees by filtering out the most harmful content prior to it has to be seen by humans. The company announced a 76% decrease in shocking and graphic content handled by content reviewers over the previous year due to intervention by its AI tools.
It is vital to integrate people and machines to ensure user safety,” she said. “We’ll have humans as integral to the approach, but we further consider it’s extremely critical to minimize viewing of unsafe media as rapidly, which is where a significant AI assistance is proving valuable process content quickly.”
